The love of the cinema made the simple worker a successful producer

The love of the cinema made the simple worker a successful producer

The Razco Industrial Group has been active for over 50 years in the field of consulting, design, decoration, cinema furniture, amphitheater, convention and hotels. The company was launched by a simple worker who worked as a installer at a cinema importer company. In 1346, Razuk Company was able to market the first cinematic chamber, 100% built in Iran.

Saeed Rezaei, who is currently managing the company, says he has problems with his father at the start of the launch. As a successful entrepreneur, she has been able to offer high-quality products on the domestic and foreign markets, emphasizing her father's persistence in the production of special seats for cinema and gatherings: "My father had a particular interest in going to movies and cinema, and from here, He decided to train as a installer of a company that imports cinema chairs and works on this. Rezaei was very hard on her father's three-to-four-year start in production of cinema chairs, saying: From 1346 to 1350, my father's working conditions were so difficult that, or for months, he had to spend months on his chairs Waited or fundamentally owed his money because, for example, the cinema owner whose father was working with him was someone who did not dare to pay her money to ask for her. He added: "From the beginning of the 50's to the time of the Islamic Revolution, the business of the cinema salon equipment had been thriving, and during that time, Razuk Co. was the only domestic producer to offer the quality and affordability of cinema projects for furnishing furniture Assumed. He said the routine lasted until 1359, when at that time, from the beginning of 1977, some of the protests in the form of the burning of cinema evolved, which led to the production and installation of cinema chairs in the country practically stopped by the years 1366 and 1367 . The entrepreneur, pointing out that during these years his father had been developing metal bridges for warriors, said during Saddam's war years, Saddam was said to stop the Iranian troops from traveling to and from the war zones Bitumen poured down and stopped traffic in those places. He added that some artisans, including my father, were able to work in this area by building metal bridges that were placed on these pits and then poured on them. According to Rezaie, during the period from 59 to 66, production of the chairs in Iran was practically shut down, and the financial problems were so much that the founder of the company, Razduk Co, by selling, for example, the sewing machine of the workshop or some of the manufacturing units, could have somewhat worked on Stay up Rezaei emphasized that the set of these factors did not stop my father from producing a chair for cinema. He stated: In 67 or 68, the first order to equip the auditorium was given to my father by the Veterans of Isfahan Foundation, which he received within two days There were over 30 different chairs with a variety of designs and colors, which came to my attention and was done by my father. Rezaei responded to the question of when, with his father, he had been seriously involved in the production of cinematic chair, with the father, he commented: "Since the year of 68 I entered this work, and in that year I believed I could make successful work in this country. Do it He said: "At the moment, due to my father's efforts and perseverance, nearly 30 percent of the domestic market for cinema chairs is available to Razz Co., and if there are to be 10 of the world's leading brands in the design, design and decoration of cinema furniture and meeting halls, definitely One of those brands is Razok. Rezaei said: "In Iran, our price is slightly higher than similar products, but in the global market our prices are exactly the same and equal to the strong external ones." . He added: "The quality of the products of this company is very high, so far, we have had successful exports to Pakistan, Afghanistan, Azerbaijan and the Kurdistan region of Iraq, which after the implementation of any project, the party introduced our contract to another country and another company. Is. Even these introductions made it a long time ago to join a highly acclaimed European company in this area, and they asked us, with regard to the influence that we have in the region's market, to participate partly in the production and installation of regional projects Our company does, and the other part is their company. We asked him why he was not in the market of the countries of the region more than the other, he said: "The most important thing is that the government does not support the real producer, and this causes us to bring the regional markets one after the other Give up According to Rezaie, after the collapse of the Soviet Union, Azerbaijan, Armenia, Turkmenistan and ... were very keen to provide their needs for Iranian products, but unfortunately in those years due to the lack of strong government supervision, Becoming domestic stairs, the markets of these countries were filled with poor Iranian products and went so far as we lost the market for all of these countries and replaced ourselves with the Turks. He regretted that governments in Iran lacked a specific policy for production and exports, said: Unfortunately, the government's duty is not clear, that it wants to create foreign exchange earnings with the principled support of the production and export of new sources; Only Iran will be an importing country. Referring to the fact that the two markets in Iraq and Syria, which are prone to import Iranian goods, remain in Iran, he said: "I will say with certainty if Ron